This month’s for the bewbs.


Every two minutes a woman in the US is diagnosed with breast cancer. Seriously. It’s such a crazy, eye opening statistic. Last week I posted a picture on instagram to help raise awareness for a company, and was so moved by how many followers commented that they had been diagnosed or affected by breast cancer…just in the past six months.

For all of you who have been affected, I’m sending you a virtual hug, and wish you nothing but fearless strength and peace through whatever you are going through.

Which leads me to this post. 

I’d totally feel like an ostrich with it’s head buried in the ground if I didn’t do some sort of post for Breast Cancer Awareness Month. I know in the scheme of things it’s not much, but I figured the least I could do is highlight a few things we can do individually, ways to help, and initiatives some companies are doing to help the cause.

Because the more awareness, research, and little things we can do, the better.

Get ready to open a bunch of browser tabs.


Check yo’ self. Early detection is key. Get familiar with your bewbs. You should be as familiar with them as you are with your face. I notice every single sun spot, fine line, zit, all that loveliness…it’s time I know how every square inch of my B-flats look and feel. One of the easiest things is to download the Keep A breast app (itunes and android) to set a reminder and stay informed. Keep A Breast is just a great non profit to follow and be familiar with in general too.

Be conscious of what you are putting on your body – After reading a bunch of articles over the years, I only use Toms all natural deodorant, paraben free lotions, try to just use coconut oil whenever possible, and am just more conscious of ingredients in things I put on my skin. Yes these things cost more, but I dunno, I think it’s worth it. And I’ve found that the more natural/less chemical all my skin and body care is, the better it’s been looking as well.

Be active. Workout and sweat. – Yet another reason to workout. And it has NOTHING to do with bikinis or skinny jeans, but everything to do with your health. YAY! I’ll let the Doctor speak on this one:

“Exercise drives your insulin levels down, and controlling insulin levels is one of the most powerful ways to reduce your cancer risk. It’s also been suggested that apoptosis (programmed cell death) is triggered by exercise, causing cancer cells to die. Exercise also improves the circulation of immune cells in your blood…”

Google “benefits of exercise on cancer prevention” and be prepared to have your mind blown. It’s not a cure, but it can help. 


• Breast Cancer Lokai Bracelet – This month, Lokai teamed up with Breast Cancer Research Foundation to make a pink Loaki, which is like wearing a pink ribbon on your wrist. Lokai will donate $1 to the Breast Cancer Research Foundation for each Bracelet sold in October. (This was the bracelet pic I posted on instagram where so many comments moved me…and ultimately inspired this post.)

• Blush Lingerie and P.iNk – Let’t talk Skivvies.  5% of every purchase of Blush Lingerie during October is being donated to – A non profit that connects breast cancer survivors with local tattoo artists to help make something beautiful out of masectomy scars.

• O’Neill And B4BC – During October, a portion of O’Neill’s online proceeds will be donated to Boarding for Breast Cancer. B4BC is another non-profit that’s great to follow for info and awareness. So if you‘ve ever wanted to grab some new O’Neill gear, now is a great month.  

**Know of any more? Let me know and I’ll add them to the list. My brain is getting fried.


Run a race or do a walk – Google to the rescue. There are so many great runs, walks, and triathlons, in all types of distances where proceeds go towards some sort of breast cancer fund or organization. Susan G Komen, Avon 39, and I’m having a brain fart on remembering the other big ones. It’s a great, healthy way to help. Plus many survivors and people affected by breast cancer run these races and do these walks…so be prepared for a hefty dose of inspiring women as well.

Donate time or money. Pretty much any non-profit has ways you can easily donate, and last time I checked whenever I donated even a few bucks to something I instantaneously felt a little better. Or, if you have some free time, look into volunteering: American Cancer Society has a bunch of links to check out.

Lend a hand, smile, hug, write a card, actually call someone, or tell a good joke. Know someone who is battling Cancer, or maybe someone they love is?Be a source of encouragement in some shape or form. I’m not going to tell you how to do it, it’s super personal and depends on the situation, just follow your gut and be there for them.

There you go.

Off to go check myself.

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